Product – Page 2
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News briefsReebok introduces new racquet sports shoe
Reebok is returning to the racquet sports courts, utilizing its extensive knowledge of the training footwear market as well as its rich history on the tennis court. The brand announced that the Nano Court is designed to be the ultimate performance shoe for sports such as pickleball, padel and tennis. ...
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News briefsLacoste renews French Open deal
Lacoste has signed a new sponsorship deal with both Roland-Garros and the French Tennis Federation (FFT). The sportswear brand has been sponsoring the tournament since 1971. The new deal, in effect from 2026 to 2030, will preserve the brand’s spaces in the Village, on the Philippe-Chatrier court, at the Grande ...
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News briefsNew Era joins Team USA and LA28 with official product agreement
New Era announced a multi-year official product agreement with the US Olympic and Paralympic Teams, joining an elite group of licensees in creating exclusive sportswear for Team USA for the 2024 Olympic and Paralympic Games in Paris, the 2026 Olympic and Paralympic Winter Games in Mila and the LA28 Games, ...
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News briefsTaylorMade inaugurates expanded golf ball plant in South Korea
TaylorMade Golf has announced the official opening of its expanded golf ball plant facility at TaylorMade Golf Ball Korea (TMBK). It is the company’s third golf ball plant globally, joining its facilities in Liberty (South Carolina) and Taiwan. TaylorMade created TMBK following the acquisition of Nassau Golf Co. Ltd ...
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News briefsAsics Olympic collection for Japan stands for sustainability and diversity
The upcoming Summer Olympics and Paralympics in Paris will see a wealth of product releases in terms of athletes’ clothing, footwear and other equipment. The Japanese team has now been kitted out with clothing and footwear by Asics. The brand says it created its collection around three themes: conditioning, sustainability ...
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News briefsAdidas reveals Real Madrid's new home kit for the 2024/25 Season
Adidas has launched the latest Real Madrid CF home kit for the 2024/25 season, featuring a refined and minimalist white design that pays homage to the club’s storied history. The jersey introduces a unique houndstooth pattern, subtly woven with the initials “RM,” blending tradition with modern 3D engineering techniques to ...
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News briefsNew UK brand SUDU launches inaugural running collection
SUDU, a new sportswear brand headquartered in Manchester, UK, is launching its first running collection. The new “Run” range, designed for runners of all abilities, comprises 16 apparel and footwear pieces. The SRM 01 is SUDU’s first running shoe, featuring a responsive spring foam + midsole and a collar that ...
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News briefsLimited edition 1000 Mile Boot by Wolverine and Rawlings
Source: Wolverine Wolverine and Rawlings launch the “Grand Slam” limited-edition 1000 Mile Boot Wolverine, the 141-year-old boot and clothing company, and Rawlings, manufacturer of premium Major League Baseball equipment, have released a limited-edition 1000 Mile Boot, inspired by America’s favorite pastime and called the Grand Slam Boot. ...
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News briefsOn releases Federer’s updated tennis sneaker
On has unveiled the second version of Roger Federer’s tennis sneaker, the On Roger 2, designed to meet the rigorous demands of professional tennis. This latest model emphasizes durability, featuring an abrasion-resistant and lightweight mesh upper with lateral TPU clips for added support. The toe cap is reinforced with rubber ...
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News briefsOn unveils official Paris 2024 Swiss team outfits in partnership with Ochsner Sport
Swiss Olympic, in collaboration with Ochsner Sport and On, has unveiled the Swiss Olympic Team Paris 2024 Collection, the official uniform for Switzerland’s Olympic and Paralympic delegations. Available exclusively at Ochsner Sport and On, the collection merges aesthetic appeal with innovative design, sustainability, and quality, catering equally to fans and ...
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News briefsSpanish firm introduces photochromic pádel glasses
Bikkoa has launched new pádel glasses, a photochromic version of the Goat model, designed for both indoor and outdoor play – and to withstand the impact of a ball traveling at 180km/h. The chief selling point here is the lenses, which are photochromic through and through in their polycarbonate material ...
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News briefsStarVie now producing courts
StarVie, maker of pádel racquets, has expanded into pádel-court production, forging a partnership with a fellow Spanish firm, Global Padel Court. StarVie describes the new product – the Revolution 360 – as a 360-degree panoramic court, whose lack of a corner pillar leaves the field of vision open, especially for ...
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News briefsNike unveils ‘Nike Jam’ sneakers for breakdancing debut at 2024 Summer Olympics
With the 2024 Summer Olympics on the horizon, Nike is set to make a splash in the debut of breakdancing as an official competition sport. Introducing the Nike Jam, a performance sneaker crafted specifically for breakdancers, which was unveiled at Nike’s “Nike on Air” Olympic preview event last month. Designed ...
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News briefsNike confirms uniform changes to MLB owners
In his address to Major League Baseball (MLB) club owners on May 23, Commissioner Rob Manfred said, according to The Athletic, that Nike had long acknowledged the trouble with this year’s uniforms. The uniforms were manufactured to Nike’s specifications by Fanatics, and the trouble, as we reported in April, includes ...
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News briefsChampion unveils weighted hoodie to enhance mental health support
Champion has unveiled its latest product, the Champion Weighted Hoodie. This adaptive apparel prototype is designed to promote mental health and provide comfort. The hoodie integrates weighted technology commonly used in therapeutic blankets, inspired by a brand survey where over ninety percent of 19 to 35-year-olds ...
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News briefsAdidas announces more affordable versions of popular sneakers
At Adidas 2024 Annual General Meeting in Fürth, Germany, CEO Bjørn Gulden announced that Adidas would make its sneakers more affordable. This strategy involves launching cheaper versions of top-selling models such as the Samba, aiming to cater to consumers attracted to trends but deterred by high prices. Gulden emphasized the ...
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News briefsTiger Woods’ new apparel brand faces criticism over performance issues at PGA Championship
Tiger Woods’ new apparel brand, Sun Day Red, faced criticism during the PGA Championship’s opening day as the golfer struggled with visible sweat issues. Launching earlier this year after ending a longstanding partnership with Nike, Woods’ brand aims to redefine golf wear. At golf club Valhalla, Woods appeared in a ...
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News briefsLoewe and On launch new collection
Loewe and On unveil their latest collaboration. The partnership introduces a new joint logo combining elements of both brands. The collection showcases an emphasis on streamlined design and optimal functionality with pieces like color-blocked performance fabrics in natural tones and statement outerwear suited for any weather. Highlights include insulated parkas, ...
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News briefsPuma introduces genderless collection with Palomo Spain
Puma is launching a new genderless collection in collaboration with Palomo Spain. The new apparel, footwear and accessories collection is meant as a “celebration of queer identities, ‘80s athletic culture, and the glitz of ‘70s roller disco,” Puma said. The collection combines retro flair and contemporary elements with premium fabrics, ...
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News briefsReebok’s custom kicks for your avatar
Reebok has introduced the “digital shoe experience” we reported on back in December. Reebok Impact, as the service is called, will imprint digital Reebok sneakers with an image, for your metaverse avatar to wear. You send by direct message (DM) whatever image you choose to @reebokimpact on Instagram and receive ...
