Product – Page 23
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News briefs
Andie and Demi Moore drop swimwear line
Andie, an emerging U.S. DTC label, has tapped actress Demi Moore to co-create a new limited-edition swimwear collection. The Demi Moore x Andie collection includes new one-pieces and bikinis produced with Italian and French fabrics in a “boutique factory in Morocco.” The collection continues Andie’s commitment to size-appropriate fashion, with ...
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News briefs
On expands product offering with new sports bra line
Source: On Swiss running brand On has announced the expansion of its product offering in the performance sportswear market with a new collection of sports bras. According to the company, On’s product team has spent the past two years trying to develop a sports bra that meets ...
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News briefs
Rossignol wins award for highly recyclable ski
Rossignol has won Union Sport & Cycle’s Ecosport Award in the circular-economy category for its Essentiel ski. A limited edition due out this autumn, the Essentiel is designed with “recyclable, natural, labeled and biosourced” materials, and few of them at that. The result, says the French brand, is more than ...
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News briefs
Clif Bar launches incubator, introduces dog snacks
Clif Bar & Company announced the formation of the Trailblazers Incubator, an internal new venture group designed to create breakthrough innovations and sustainable business opportunities. Based at Clif Bar’s headquarters in Emeryville, California, the Trailblazers team will primarily develop new growth strategies for Clif Bar. This includes expanding into new ...
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News briefs
Adidas’ official World Cup match ball features connected ball technology
Adidas’ Official Match Ball of the FIFA World Cup™ 2022 (“Al Rihla“) will feature new technology that provides match officials with unprecedented data and information to make faster and more accurate decisions. As a result, Al Rihla will provide video match officials with accurate data in real-time. Combined with player ...
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News briefs
Porsche Design partners with Head for new skis, safety gear and apparel collection
Porsche x Head The Stuttgart-based sports car manufacturer Porsche and Austrian sporting goods manufacturer Head are launching their first joint winter sports products with the start of the 2022 ski season. At the heart of the cooperation are two ski models with race ski-inspired constructions, featuring solid ...
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News briefs
Everlast launches mobile fitness app for assisted home boxing workouts
New York-based boxing specialist Everlast is aiming for the home fitness community with the launch of Everlast Fitness, the only platform exclusively dedicated to boxing to date. Users have access to HIIT, cardio, core, plyometrics, strength and boxing workouts within the platform. These can be done with or without equipment ...
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News briefs
Babolat expands Wimbledon sponsorship
Source: Babolat Babolat x Wimbledon Babolat is expanding a ten-year relationship with Wimbledon, becoming the tournament’s official racquet-stringer and official partner for racquets, bags and shoes. The resulting collection will include the Pure Drive Team Wimbledon racquet, the Jet Mach3 Wimbledon and SFX3 Wimbledon shoes, and various ...
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Article
Puma signs deal with metaverse accessory craftsman
Puma has entered into a partnership with Wagmi-san, a self-described “craftsman” of accessories (virtual streetwear) for parent NFTs. Wagmi-san runs a virtual shop called 10KTF in a metaverse called Neo Tokyo. In previous reports – such as our recent story on Meta – we have the general ...
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News briefs
Puma unveils new Serie A match football
Source: Puma Olivier Giroud with the Orbita Seria A Following the announcement in March that Puma will become the official technical partner of Lega Serie A, Puma and Lega Serie A have unveiled the Orbita, the new match ball to kick off the partnership. Serie A is ...
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Article
Meta to sell name-brand avatar apparel
In January, Meta introduced its 3D avatars – already operative in its virtual-reality (VR) iteration – into Facebook, Messenger, Instagram Stories and direct messages (DMs). This month it is inaugurating the Meta Avatars Store, where users can purchase virtual apparel for their avatars from, so far, three name brands – ...
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News briefs
Head by PowerBilt product line goes to market
American golf brand PowerBilt Holdings has announced that its collaboration product line with Head Sports is now available online and in leading golf stores. The new Head by PowerBilt product line consists of men’s and women’s complete packages, long and forgiving drivers, easy-hitting fairway and hybrid metalwoods, performance irons, classic ...
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News briefs
Varlion and Pádel Nuestro sponsoring Human French Padel Open
Varlion and Pádel Nuestro are sponsoring this year’s Human French Padel Open, respectively providing the official racquet and serving as the official store. The tournament is part of the World Pádel Tour and scheduled for June 12-19 in Toulouse. Varlion’s official racquet is the Maxima Human Padel Open, a limited ...
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News briefs
Timberland Construct: 10061 now available in the Metaverse
In collaboration with Epic Games’ Unreal Engine and Conceptkicks, Timberland has unveiled an innovative design experience that blends the physical and virtual worlds. The partnership centers on Timberland Construct: 10061, which invites shoe lovers to immerse themselves in the universe of design, creation and innovation via a playable experience in ...
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News briefs
Adidas drops new everyday ready-to-wear sportswear capsule
Adidas has launched a brand new sportswear collection inspired by the “comfort-focused mindset of the next generation that rejects the constraints of the old world.” Several pioneers of this next generation, including award-winning actress Hoyeon, U.S. gymnastics Nia Dennis, American football player Tua Tagavailoa and Chinese sprint champion Xie Zhenye, ...
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Article
Adidas launches Pride collection, collabs with EA Sports FIFA
Last month, Adidas unveiled a collaboration with queer artist and designer Kris Andrew Small, known for creating bold works of art with a joyful explosion of colors and patterns. The resulting collection to mark Pride 2022 is inspired by the pop art and graphic design of the 1970s and 80s ...
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News briefs
OrthoLite expands O-Therm range
Source: OrthoLite OrthoLite O-Therm OrthoLite announced the expansion of its thermal foam, OrthoLite O-Therm™. Previously limited to a thickness of 2mm, the first and only aerogel-infused, open-cell PU foam cold block solution in the market is now available in a thickness range from 2mm to 20mm, providing ...
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News briefs
Youngone wins ISPO Textrends with new synthetic insulation
For its new synthetic insulation material Ecoloft ActiVe SR that incorporates 35 percent bio-based Sorona, 55 percent recycled polyester and a 10 percent share of virgin polyester, the Korean company Youngone has received the ISPO Textrends Award 2023/24. The new insulation is a vertical, overlapping fiber construction that aims for ...
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News briefs
Thermore launches recycled version of EVOdown hybrid insulation
Italian ingredient brand Thermore, which specializes in the research, development and production of thermal insulation for apparel, has launched a recycled version of EVOdown, a wrapped type of blow-in fiber made from 100 percent recycled fibers from PET bottles. According to the manufacturer, EVOdown bridges the gap between free fibers ...
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News briefs
Pangaia and Spiber launch sweatshirt made from brewed protein fibers
Pangaia has released a limited-edition sweatshirt, made in partnership with Japanese biomaterials manufacturing group Spiber, featuring biotech Brewed Protein fibers and organic cotton. Spiber’s Brewed Protein materials are made from plant-derived biomass using a proprietary fermentation process. Brewed Protein polymers can be transformed into various forms, from delicate filament fibers ...