Product – Page 44
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News briefs
Two Italian teams wear special jerseys to honor Maradona
SSC Napoli honored the late Diego Armando Maradona by wearing a special fourth kit during the Serie A match between Naples’ football team and AS Roma on Nov. 29. The Kombat kit was designed with Kappa last year, and was indeed expected to be unveiled during the match against Roma, ...
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Under Armour launches the Curry brand
Imitating what Nike has done so successfully with Michael Jordan and the Jordan brand, Under Armour has launched the Curry sub-brand and logo in a new line of apparel and footwear products for a variety of sports. It is named after Stephen Curry, the 31-year-old NBA star whom it has ...
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Superfeet introduces custom-insole system to Europe
The insole and footwear manufacturer Superfeet brought its Fitstation – which it describes as a “personaliszd” insole- and footwear-fitting system – to Europe in November. Already rolled out in the U.S., the system pairs elements from both the Swedish footwear-tech company Volumental and the American computer company HP. Volumental’s Engage ...
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PRODUCT
+++ Britain’s Topshop launches activewear for yoga, winter walking and similar activities ++ Duca del Cosma has launched a range of golf gloves +++
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News briefs
Amazon launches its IP Accelerator in Europe
Amazon has launched its Intellectual Property Accelerator (IP Accelerator) in France, Germany, Italy, Spain, the Netherlands and the U.K. A version of it has been operational in the U.S. since 2019. The stated purpose is to connect small and medium-size enterprises (SMEs) with a “curated network” of European law firms ...
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News briefs
Dior launches a ski line with Descente and other partners
For the launch of its first men’s capsule ski collection, Dior is opening a pop-up shop in the SoHo neighborhood of New York City, specifically at 109 Greene Street. Other pop-ups – in Osaka, Japan, for instance – will open during the month of November. The New York shop, operating ...
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News briefs
On releases “genre-bending” limited collection
On Running has continued its diversification into clothing with the launch of Clubhouse, a 10-piece “genre-bending” capsule collection for tennis and the street. Each piece, however, is limited to a run of 200. The collection is available at the Swiss brand’s e-commerce website. The brand had previously launched a lifestyle-oriented ...
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News briefs
Polygiene to treat Caterpillar apparel
Polygiene has signed a deal with Caterpillar. The manufacturer of construction and mining equipment will be using Polygiene’s antimicrobial treatments in its casualwear as of 2021, with workwear to follow. According to Caterpillar’s senior vice president of apparel, Greg Gemette, this will “reduce the ecological footprint” of the apparel, “as ...
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News briefs
Nixon releases a watch made from reclaimed ocean plastics
Nixon has introduced the High Tide, a new tide watch tailored to the needs of surfers and made from upcycled ocean plastics. The High Tide, which is at the top of the Californian brand’s collection of tide watches, follows Nixon’s redesigned H2O Yeah! collection of bags made with recycled ocean ...
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News briefs
UYN’s parent signs a license with Franklin Marshall
Trerè Innovation, the Italian knitting specialist that launched two years its own UYN brand of apparel and shoes, has announced a three-year licensing agreement for underwear, socks and loungewear with Franklin Marshall, an iconic Italian brand of clothing inspired by American college-style sportswear. The deal is expected to help Trerè ...
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News briefs
Polygiene reformulates ViralOff to meet ISO antiviral standard
Polygiene is launching a new formula of its ViralOff antiviral treatment with a guarantee for what it calls a “lifetime” of washes. The actual number of washes covered is 30. According to the company, which tested the product against the ISO18184:2019 standard, the new formula will rid a fabric of ...
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PRODUCT
+++ The winners of this year’s Polartec Apex Design Awards include items by 66 North, Burton, Karpos, K-Way, Prana, Santini, Snow Peak and, well, Supreme (more details in The Outdoor Industry Compass) +++ Specialized uses Polartec Neoshell in a new range of mountain bike clothing for the current season +++ ...
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News briefs
K-Swiss partners with Venus Williams
K-Swiss has signed an endorsement deal with Venus Williams. The tennis star is appearing in the brand’s “Club K-Swiss” marketing campaign to support a limited-edition collection of apparel with her own apparel brand, EleVen by Venus Williams. Items include the School Pride Varsity Sweater, the Razor Tank, the Racing Stripe ...
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News briefs
Moncler adopts a composite fabric for its latest skiwear
Moncler has incorporated a breathable, lightweight, waterproof composite fabric called Dyneema into its new, functional Grenoble skiwear collection for autumn/winter 2020. Produced by Royal DSM, Dyneema is purportedly the world’s strongest and lightest fiber – both 15 times stronger than steel and less dense than water. In other words, it ...
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Rapha partners with Bang & Olufsen on indoor training earphones
Rapha, the cycling clothing brand, is launching a set of wireless earphones for sports in collaboration with Bang & Olufsen. The Beoplay E8 Sport earphones are said to offer above-average sound quality, consistent with Bang & Olufsen’s renowned audio quality. They feature a one-finger touch interface to play music, skip ...
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News briefs
Adidas releases a collection with F***ing Awesome
Adidas Skateboarding has released a collection with F***ing Awesome, a brand of gear and apparel for skaters. Designed by the skate brand’s co-founder, Jason Dill, the collection is described as a “dual-season apparel and footwear concept series.” Installment One – consisting of a Taekwondo outfit, coveralls, a jersey set, technical ...
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Inspecs extends eyewear license deal with O’Neill
Inspecs, a major U.K.-based eyewear supplier that recently went public, has agreed a new “long-term” license agreement for eyewear with O’Neill, the international surf and snowwear brand. The companies have been working together since 2013 and no further details on the length of the renewal were released. As part of ...
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Hohenstein finds a way to measure textile compression
The Hohenstein Institute and its partners have come up with a standard for measuring the compression exerted by textiles, notably in sportswear. The family-owned testing, certification and research company has proposed DIN SPEC 4868, a test method to be used in conjunction with HOSYcan, a compression tester. According to Florian ...
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PRODUCT
+++ The Phelps Brand has announced that its new Ninja competition goggle is now available for swimmers worldwide +++ Etnies has released new versions of its Veer and Marana shoes with new Michelin outsoles +++ Atomic is supplying a range of skis specifically made for SnowWorld, the big Dutch snow ...
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News briefs
Oberalp launches a women’s brand, LaMunt
The Oberalp Group unveiled a new brand of clothing for hiking, trekking and mountain skiing of its own, called LaMunt (“the mountain” in the Ladin language) and described as “the mountaineering brand from women for women”, at its most recent Virtual Sales Convention. The new project, which has been led ...