Product – Page 89
-
News briefs
New Balance has announced a multi-year sponsorship agreement with England...
New Balance has announced a multi-year sponsorship agreement with England Athletics, the governing body for athletics in England, which supports athletics and running clubs. The brand will supply performance uniforms for all its representative teams, developing new designs across all disciplines and age groups. It will also offer exclusive discounts ...
-
News briefs
Adidas will be working with one more advertising agency, 72andSunny,...
Adidas will be working with one more advertising agency, 72andSunny, in the important football, running, basketball and women's categories. It will keep working with Carat/Aegis and Johannes Leonardo, the latter remaining the main creative agency for Adidas Originals. With offices in Amsterdam and Los Angeles, 72andSunny counts clients such as ...
-
News briefs
Under Armour has signed a multi-year technical partnership deal with...
Under Armour has signed a multi-year technical partnership deal with the São Paulo football club, starting in May, to support its growing commitment to global football and the establishment of its Brazilian subsidiary prior to the latest World Cup. The team was said to have the third-largest number of Brazilian ...
-
News briefs
Macron has signed a five-year partnership agreement with Brose Baskets...
Macron has signed a five-year partnership agreement with Brose Baskets Bamberg, the first German club to enter the Euroleague Top Sixteen and winner of six of the last 11 national championships. The team was previously with Adidas. The deal will start from the 2015/2016 season. Macron recently became the technical ...
-
News briefs
After screening more than 2,500 brands nominated across all sectors,...
After screening more than 2,500 brands nominated across all sectors, the World Branding Forum in Paris has named Speedo “Brand of the Year” in the sports fashion/swimwear category. Speedo has just launched the latest version of its athletic swimsuit, the LZR Racer X, saying that it has taken over 10,000 ...
-
News briefs
Rip Curl has announced the signing of Mason Ho to...
Rip Curl has announced the signing of Mason Ho to its professional surf team. The Hawaiian star, son of legendary Hawaiian surfer, Michael Ho, has just signed a multi-year endorsement deal with the Australian surfwear company. Mason Ho, 26, has already won the Backdoor Shootout and placed second at the ...
-
News briefs
TomTom has become an Official Supplier of the Nissan Electrique...
TomTom has become an Official Supplier of the Nissan Electrique Marathon de Bordeaux Métropole, which will take place in Bordeaux, in southwestern France, on April 18. Organizers will welcome 18,000 participants, who have already registered for the first ever edition of this marathon. It will be the first night marathon ...
-
News briefs
TomTom has become official technology partner of Sure Run to...
TomTom has become official technology partner of Sure Run to the Beat, the music-focused 10k race that will be held in London on Sept. 13. Best known for its navigation and mapping products, TomTom also makes GPS sport watches, which help runners track information including time, distance, pace speed and ...
-
News briefs
GoPro has announced that The GoPro Channel app has been...
GoPro has announced that The GoPro Channel app has been downloaded more than one million times from Microsoft's Xbox video game and entertainment consoles. The company also said that users are watching an average of 25 minutes of GoPro videos during each viewing session. The GoPro Channel allows users to ...
-
News briefs
Polar Bottle has become an official licensee of the...
Polar Bottle has become an official licensee of the U.S. Olympic team for water bottles. The American company, which showed at Ispo Munich for the first time last month, has developed a unique insulated water bottle with the Team USA logo, which will be available to the team's athletes ...
-
News briefs
The North Face has launched “Power In Me,” its...
The North Face has launched “Power In Me,” its multi-channel campaign for spring/summer 2015, all over Europe. The campaign is based on three short films - “Untouched Ground,” “Always Moving,” and “From Five To Nine” - featuring the alpinist David Goettler, the ultra trail runner Lizzy Hawker, and the ...
-
News briefs
Zalando is shifting to a softer marketing strategy after blasting...
Zalando is shifting to a softer marketing strategy after blasting the market with its previous commercial spots, where its customers were screaming for joy when they received their orders. Its new 27-second spot alerts customers to get ready for the season's trends, featuring fashion models wearing a variety of styles ...
-
Short stops
Bestseller, owner of Jack & Jones and other brands, has...
Bestseller, owner of Jack & Jones and other brands, has decided to donate the proceeds of all the wholesale and retail revenues collected on April 10 to various charities
-
Short stops
Lululemon is making a statement in action sports with the...
Lululemon is making a statement in action sports with the sponsorship of Maya Gabeira, a 27-year-old Brazilian big wave surfer
-
Short stops
Romain Barnier, the 38-year-old coach of the French swimming team,...
Romain Barnier, the 38-year-old coach of the French swimming team, has agreed to endorse Speedo
-
Short stops
Skullcandy has announced a partnership for the next car racing...
Skullcandy has announced a partnership for the next car racing season with the Sahara Force India, a Formula One racing squad based in Silverstone, England
-
Short stops
Spalding will supply the official ball for the basketball, baseball,...
Spalding will supply the official ball for the basketball, baseball, football and softball competitions of the Amateur Athletic Union in the U.S.
-
Short stops
Kempa is extending its sponsorship deal with the German Buxtehuder...
Kempa is extending its sponsorship deal with the German Buxtehuder SV handball club
-
News briefs
Nike says it has forged new partnerships with Garmin, TomTom,...
Nike says it has forged new partnerships with Garmin, TomTom, Wahoo Fitness and Netpulse, allowing their devices to connect with its evolving Nike+ application. The app was first launched in cooperation with Apple a year ago. Nike made the fresh announcement on the eve of the public release of the ...
-
News briefs
Mizuno has struck a five-year partnership with Collezione Automobili Lamborghini,...
Mizuno has struck a five-year partnership with Collezione Automobili Lamborghini, the well-known Italian producer of sports cars, for a line of sports apparel and footwear featuring the carmaker's shield that will be on the market from next autumn. The deal was disclosed during the Geneva Motor Show that began on ...
