Retail insights from the sporting goods industry – Page 111
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News briefs
Decathlon has launched its own brand for cross-country skiing, called...
Decathlon has launched its own brand for cross-country skiing, called Inovik. The French sports retailer's house brands already cover both traditional cross-country skiing and skate skiing. Back-country skiing is set to follow in the winter 2019/20 season and a biathlon line in 2021. The novelty for the current season is ...
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News briefs
Nike is the most searched for brand of sneakers in...
Nike is the most searched for brand of sneakers in Italy, followed by Balenciaga, according to a recent ranking by Lyst, the global fashion search engine. Nike emerged as the most searched sneaker brand in seven Italian regions out of 20, thanks to its Air Vapormax, Air Max 97, Air ...
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Short stops
Blue Tomato has launched its own exclusive streetwear label for...
Blue Tomato has launched its own exclusive streetwear label for men and women, called Kazane
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News briefs
Canada Goose is opening six stores in the autumn/winter of...
Canada Goose is opening six stores in the autumn/winter of 2019: two in Europe, one in the U.S. and three in Canada. The European stores will be located in Milan's Fashion District and on the Rue Saint-Honoré in Paris. The American store, at the Mall of America in Minneapolis, will ...
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News briefs
The National Basketball Association (NBA) has opened its largest store...
The National Basketball Association (NBA) has opened its largest store outside North America. Located at the Intime Mall in Beijing, the store has a floor space of 1,145 square meters. It is operated by Topsports, China's largest retailer of sporting goods and a wholly owned subsidiary of Belle International Holding, ...
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News briefs
The Austrian sports retail chain Hervis announced further expansion in...
The Austrian sports retail chain Hervis announced further expansion in Austria, Germany and Romania. On April 8, a new branch opened in Kempten, Germany; six branch openings are scheduled for Romania; and the stores in Austria are being expanded and converted. In Austria and Germany, the company reported a substantial ...
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Article
Adidas teams up with Beyoncé
Beyoncé, the popular American singer, dancer and actress, is going to become a “creative partner” of Adidas, helping to design apparel and footwear products that will eventually be co-branded. Adidas will also help relaunch her Ivy Park brand. Adidas has benefited a lot from similar deals with other musical actors ...
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News briefs
Instead of extending a contract with Adidas, Naomi Osaka has...
Instead of extending a contract with Adidas, Naomi Osaka has preferred to sign a new sponsorship deal for footwear and apparel with Nike. Adidas had reportedly offered to pay between $8.5 million and $10 million per year for the Japanese tennis star, who beat Serena Williams at the U.S. Open ...
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News briefs
Adidas is continuing its collaboration with MTV. Part of their...
Adidas is continuing its collaboration with MTV. Part of their skateboarding line, the company has launched a second “Beavis and Butt-Head” collection with two sneaker models and four apparel styles. The cult comic series has been airing again since April on Germany's free MTV channel.
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Short stops
Adidas Golf has extended its partnership with England Golf, which...
Adidas Golf has extended its partnership with England Golf, which began in 2015, through to 2020
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News briefs
Adidas has partnered with the New Zealand men's rugby union...
Adidas has partnered with the New Zealand men's rugby union team, the All Blacks, to design new training apparel for the team made from recovered ocean plastic. The jersey is part of the first Adidas Parley rugby collection, which continues the brand's relationship with Parley for the Oceans, the ocean ...
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News briefs
Decathlon has chosen TrainMe as a partner for Decathlon Activités,...
Decathlon has chosen TrainMe as a partner for Decathlon Activités, a digital tool designed to list sporting activities across France, from sports clubs to associations, sports coaches and more, allowing users to register for these activities. TrainMe, launched in 2015 by Gatien Letartre and Anatole Saby, is a web and ...
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Short stops
Sportalm has opened a new experiential store of 225 square...
Sportalm has opened a new experiential store of 225 square meters in the Rathausgalerien of Innsbruck, replacing a former shop in the Austrian city
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Short stops
Munich, the Spanish sports lifestyle brand, has opened its 18th...
Munich, the Spanish sports lifestyle brand, has opened its 18th store, this one in its home city of Barcelona
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News briefs
On April 1, XXL Sports & Outdoor opened a new,...
On April 1, XXL Sports & Outdoor opened a new, 4,000-square-meter flagship store in the Gerngross department store in downtown Vienna, the fifth branch of the Norwegian chain in Austria. In addition to the new Vienna store, XXL Sports is already represented in Vösendorf, the Donau-Zentrum in Vienna, Linz, and ...
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Article
Good year for Norwegian sports retailers
According to the Norwegian sporting goods industry federation, Sportsbransjen, 2018 was a record year for country's major sporting goods chains with overall sales of 14.2 billion Norwegian Krone (€1.5bn-$1.7bn), a 3.4 percent increase from 2017. The total sporting goods market may have grown even faster if pure internet retailers are ...
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News briefs
Keller Sports, the German retailer for premium sports products, won...
Keller Sports, the German retailer for premium sports products, won the “Royal Class” award as the best online retailer in Germany from Internet World Business magazine. The new award recognizes a company's excellence as both a pure player and a multi-channel retailer. Keller was praised for a “perfect” product range ...
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News briefs
A Swedish-based price comparison website, Prisjakt, recently held its Online...
A Swedish-based price comparison website, Prisjakt, recently held its Online Store of the Year 2018 competition, and over 120,000 users once again voted for Sportamore as the winner in the Sport category – in both Sweden and Finland. The Prisjakt awards have been handed out since 2010, when Sportamore received ...
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Short stops
Fjällräven, the outdoor brand in Fenix' portfolio, will open two...
Fjällräven, the outdoor brand in Fenix' portfolio, will open two shops in France, one in Lyon, the other in Paris
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News briefs
Decathlon has confirmed its selection of the Bay Area for...
Decathlon has confirmed its selection of the Bay Area for its first major brick-and-mortar store in the U.S. There will be a three-day grand opening starting on Friday, April 12, at 3938 Horton Street in the East Bay Bridge shopping center in Emeryville, just outside Oakland, California. At 47,000 square ...
