All Running articles – Page 2
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News briefs
Nike veteran joins Altra Running as Global Head of Product
Altra Running, part of VF Corp., has hired Kylee Barton, a nearly 20-year Nike veteran, as its new Global Head of Product.
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News briefs
Diadora hires CMO for US business
Diadora has hired Ryan Eckel, previously Brand President of Tracksmith, as Chief Marketing Officer for the US.
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Laying the smart tech underfoot
A company called Feldspar is developing a novel smart track for running – for both training and entertainment.
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News briefs
Nike at Centre Pompidou in Paris
Source: Nike Cycloide Piazza by Raphael Zarka Nike is partnering with the Centre Pompidou to celebrate sports and culture. The US brand will transform the art center’s façade into a canvas that showcases stories of sport. Nike will also open its “Art of Victory” exhibition on July ...
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News briefs
Sportsshoes.com and Adidas announces a three-year sponsorship deal
Adidas and Sportsshoes.com have announced a joint three-year sponsorship deal with the British Milers’ Club (BMC), the UK’s largest athletics club.
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Article
On Running opens its 35th store globally – on Champs-Élysées
On is the latest of many brands to open a flagship store in Paris. The 35th store’s address is one of the most iconic in Paris: 65-67 Avenue des Champs-Élysées.
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News briefs
Nike reshuffles management teams
Nike promoted Tom Clarke to the role of Senior Advisor on Strategic Growth Initiatives, reporting to President and CEO John Donahoe.
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News briefs
Sport 2000 opens more Absolute Run stores
On July 4, 2024, a new Absolute Run store opened in Aschaffenburg, Germany. With over 240 sqm of retail space, owners Cristina Aulbach and Thomas Kießling offer customers numerous running brands such as Asics, Adidas, Brooks, On, Hoka, Karhu, Saucony and New Balance and thus a suitably large and specialized ...
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Article
New CEO at FootBalance
Source: FootBalance Atul Midha Finnish company FootBalance, a leading provider of healthcare technology and customized insoles, has appointed Atul Midha as its new Chief Executive Officer, effective June 3. Midha joins FootBalance after a distinguished career that has included leadership roles at renowned companies such as Eton ...
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News briefs
On announces multi-year collaboration with Zendaya
Source: On Zendaya for On Sportswear brand On has welcomed actress Zendaya as a brand partner, embarking on a multi-year collaboration aimed at redefining certain product lines and fueling discussions on movement and well-being. This partnership was unveiled following the release of Zendaya’s tennis-focused drama, “Challengers,” which ...
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Case Study
New Balance: EMEA HQ relocation and expansion mark growth period
New Balance has been something of a phenomenon within the sporting goods industry. Today, it stands as one of the most globally successful footwear brands.
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News briefs
Sportsshoes.com announces 11% increase in sales, 663,000 new customers in last 12 months
SportsShoes.com has achieved an 11 percent year-on-year increase in turnover to £90m (€105.6 million) and acquired 663,000 new customers in 12 months. The retailer also secured 749,000 orders from repeat customers during the same period. SportsShoes.com offers more than 17,000 products from 150 running and outdoor brands, including Nike, Adidas ...
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Article
Under Armour’s latest reset will take many months to unfold
Six weeks after returning as CEO to the company he founded, Kevin Plank will lead a restructuring at Under Armour that will focus on a premium positioning of fewer products, less promotional pricing, a greater focus on its core men’s apparel business and an accelerated bring-to-market strategy for new offerings. ...
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Article
Asics’ Q1 operating income jumps by 53 percent, maintains FY outlook
Bolstered by double-digit operating profits for all five product segments, Asics Corp. reported a 53 percent increase in Q1 operating profit to ¥33,812 million (€202.0m) and a 14 percent improvement in net sales to ¥174,102 million (€1.04bn) for the period ended March 31. Net income attributable to the parent rose ...
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Article
Brooks Running posts strong Q1 results
The Berkshire Hathaway subsidiary Brooks Running reported 9 percent revenue growth in Q1 ended March 31 to equal the highest quarterly results in the company’s history. Brooks’ results were achieved by significant gains in many segments of its business. Year-over-year global e-commerce sales increased by 22 percent, and the brand’s ...
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News briefs
Diadora’s sales in 2023 amounted to €304m
Diadora’s sales totaled €304 million in 2023, during which the Italian brand terminated some commercial partnerships to focus on its core categories: running, tennis and soccer. Sales for the core categories were up by 16 percent compared with 2022, according to the daily Il Sole 24 Ore. The company achieved ...
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Article
Asics presents new Nimbus Mirai as its “most circular shoe ever”
Source: Asics Asics is launching the Nimbus Mirai, a performance running shoe designed to be remade at the end of its life. “Mirai” is the Japanese word for future, reflecting the brand’s commitment to make a positive impact on future generations of runners. Designed with recycling in ...
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News briefs
New global partnership in running business conferences
European Athletics, Running Industry Alliance (RIA) and Running USA have announced a new partnership aimed at enhancing the global running industry’s business landscape. As part of this strategic alliance, the three running business conferences that each organization stages annually or biennially will support each other in terms of content, cross-promotion, ...
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Article
Asics study reveals link between teenage exercise and adult mental wellbeing
Asics unveils findings from its latest Global State of Mind Study, reaffirming the positive correlation between physical activity and mental wellbeing. Surveying over 26,000 individuals across 22 countries, the study reveals that those who exercise regularly exhibit higher State of Mind scores, with active respondents averaging 67/100 compared to 54/100 ...
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News briefs
SportsShoes.com hires Partnerships Coordinator to boost community engagement
Source: SportsShoes.com Georgia Malir, new Partner Coordinator at SportsShoes.com SportsShoes.com has appointed its first Partnerships Coordinator to enhance its engagement with running and fitness communities. Georgia Malir, previously with Saucony, takes on this role, managing the retailer’s partnerships strategy and overseeing relations with over 1,000 running clubs ...