All Sporting Events articles – Page 4
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News briefsAliExpress first exclusive e-commerce partner of UEFA Euro 2024
AliExpress, the business-to-consumer online marketplace launched in 2010 by Alibaba International Digital Commerce Group, has become the first e-commerce platform as an exclusive official global sponsor of UEFA Euro 2024 in Germany. The marketplace said it invests millions of Euros in discounts, deals, and engagement during the championships. It will ...
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News briefsA new women’s pro golf tour in the UK
Sarah and Adam Walker are launching the Ladies Pro Series, a new tour in the UK that aims to increase the professional playing opportunities for female golfers. Ladies Pro Series is open to female professional golfers paired with an amateur (male or female) with a maximum playing handicap of 28 ...
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News briefsParis 2024 builds beyond the Games
With less than half a year remaining until the Paris 2024 Olympic Games, stakeholders convened at the Docks d’Aubervilliers in Seine-Saint-Denis to reflect on six years of collaboration and outline their commitments to sustaining the Games’ momentum beyond its conclusion. The Paris 2024 Forum, held at the Docks d’Aubervilliers, served ...
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ArticleAsics announces Festival of running weekend
Source: Asics Asics is gearing up to host a one-of-a-kind Festival of Running weekend in Paris from April 5 to 7, 2024, dedicated to showcasing the transformative power of running on the mind and body. The festivities kick off on April 5 with an elite race sanctioned ...
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News briefsParis 2024 will celebrate full gender parity
The International Olympic Committee (IOC) has announced that the upcoming Olympic Games Paris 2024 is set to reach full gender parity on the field of play. For the first time in Olympic history, quota places have been equally distributed to female and male athletes (50:50). The IOC’s commitment to gender ...
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News briefs326,000 tickets for Paris Olympics opening ceremony
Interior Minister Gérald Darmanin has revealed the details regarding the opening ceremony of the Olympic Games on the Seine in Paris, confirming that 326,000 tickets will be sold or distributed for the event. Contrary to earlier speculation of larger attendance figures, Darmanin clarified that the reduced capacity aligns with security ...
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News briefsThe pickleball league merger is complete
The Carvana PPA Tour and MLP (Major League Pickleball) by Margaritaville have completed their merger into a “unified and definitive professional pickleball holding company,” with the help of $75 million from private-equity firm SC Holdings, D.C. Pickleball Team owner Al Tylis, PPA Tour owners Tom Dundon and the Pardoe family, ...
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Infographics & DataWomen’s sports lead online search 2023
Which women’s sports have soared in search? What athletes have captivated the digital world? Discover the worldwide popularity of women’s sports in online searches in 2024.
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News briefsATP agrees new partnership with Saudi Arabian PIF
The Association of Tennis Professionals (ATP), the global governing body of men’s professional tennis, and Saudi Arabia’s Public Investment Fund (PIF) have agreed a new multi-year strategic partnership with a focus on enhancing global tennis. Upon the terms of the agreement, PIF will become the official naming partner of the ...
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News briefsThe Paris 2024 Paralympics will benefit from record media coverage
The Paris 2024 Paralympic Games are set to be the most broadcast covered in history. Paris 2024 and the International Paralympic Committee (IPC) have confirmed that media rights holders in more than 160 countries and territories have committed to broadcasting the Paris 2024 Paralympic Games, which will start on Aug. ...
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ArticleAction sports veteran Shaun Neff joins X Games Ownership Group
Entrepreneur and founder of Neff Headwear, Shaun Neff, announced that he has officially joined sports and entertainment brand X Games Ownership Group as an investor and advisor to accelerate the brand’s expansive strategy. In addition to the annual Winter and Summer Games, X Games plans to expand its events and ...
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News briefsSaudi Arabia to host one if its first international women’s football championships
This year, according to SportsProMedia, Saudi Arabia will be hosting the West Asian Football Federation (WAFF) women’s championship, now in its eighth edition and scheduled for Feb. 19–26 in Jeddah. Never before has an 11-a-side women’s soccer tournament been held in the country, and never before has the Saudi Arabian ...
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News briefsUEFA approves “United for Success” 2024-2030 strategy
The UEFA executive committee met in Paris on Feb. 7 and approved the “United for Success: UEFA Strategic Vision 2024-2030,” a roadmap to guide the organization and the wider European football community for the coming years. United For Success was created in consultation with national associations and by involving key ...
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ArticleMilano Cortina 2026 celebrates “two years to go”
On Feb. 6, Milano Cortina 2026 will be celebrating two years to go to the opening of its Olympic Winter Games. This milestone comes shortly after the Olympic Movement celebrated the centennial of the Olympic Winter Games, whose first edition was held in 1924 in the French Alpine town of ...
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News briefsPGA Tour nears $3 billion deal
According to Bloomberg, the PGA Tour is on the verge of finalizing a massive deal with Strategic Sports Group (SSG) that could generate $3 billion for the PGA Tour. The deal has nothing to do with Saudi Arabia’s PIF and is unrelated to LIV or the DP World Tour. SSG, ...
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News briefsMexico withdraws 2036 Olympics bid
Mexico has officially withdrawn its bid to host the 2036 Olympics. The announcement came last week from the President of the Mexican Olympic Committee (COM), Maria José Alcalá, during the unveiling of sponsors for the upcoming Paris 2024 Olympics. In October 2022, Mexico had initially expressed its intention to compete ...
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