All Team sports articles – Page 20
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News briefs
Macron expands its presence in English football
Macron is resuming its partnership with the Northern Premier League (NPL). The Italian team wear brand, the NPL’s first long-standing partner in 2008, will be providing apparel for all bench members, including coaches, for the next five years. In addition, the company has announced an agreement with the Toolstation Northern ...
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News briefs
Klarna launches immersive basketball activation in the U.S., accessible worldwide
Klarna, the Swedish retail banking, payment and online shopping service, has unveiled “The Klarna All-Star Vault,” an interactive activation celebrating the connection between fashion and professional basketball in its 75-year history. The promotion – Klarna’s first-ever immersive sports activation – continues the shopping service’s expansion in the sports industry, following ...
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News briefs
Italy focuses on bid to stage UEFA Euro 2032
The Italian Football Federation (FIGC) has announced plans to host the UEFA Euro 2032. Italy, the winner of the 2021 tournament, had considered a bid for Euro 2028, but FIGC’s president Gabriele Gravina said a proposal to host the tournament in 2032 would allow more time to modernize stadiums across ...
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Article
Nike among investors in U.S. women’s basketball
Nike announced that it has joined other backers in investing in the U.S. Women’s National Basketball Association (WNBA). The total investment by all parties is $75 million, making it the largest capital raise to date for a women’s sports organization. In addition to Nike, which has been a commercial partner ...