All UA Next articles

  • Kevin-Ross-Under-Armour
    Article

    Under Armour’s Kevin Ross: “It’s about more than just the game”

    2024-07-09T14:20:00Z

    Kevin Ross, SVP and EMEA Managing Director at Under Armour, discusses how the brand leverages sports for social impact, focusing on youth empowerment and community well-being. Discover how Under Armour’s initiatives and partnerships aim to prepare young athletes for success in life beyond sports.

  • curry-brand-2l
    News briefs

    UA unveils first signature athlete with Curry Brand

    2023-10-28T07:11:00Z

    Under Armour (UA) has announced the Sacramento Kings point guard, De’Aaron Fox, as the first signature athlete with Curry Brand on a new multi-year partnership. The 25-year-old NBA player has been sporting Curry Brand footwear throughout the 2022/23 season. In his new role, he will work closely alongside Stephen Curry ...