All Sporting Goods Intelligence articles in Volume 35, Issue 25+26+27 – Page 4
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News briefs
First J.Lindeberg golf collection for the US team in Paris unveiled
Source: J.Lindeberg For the first time, Swedish sports fashion brand J.Lindeberg dresses the US men’s golf team for the Olympics in Paris. The complete collection of the outfits for both men and women was now unveiled. J.Lindeberg commented that it wanted to make the collection a mix ...
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News briefs
Well−being on top of Asics’ sustainability agenda
With the release today of its 2023 sustainability report, Asics reveals how prioritizing mental and physical well-being is helping to drive its sustainability agenda across a range of material topics from supply chains to climate action. Key examples include: Raising awareness of the global gender gap ...
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News briefs
Superfeet partners with organization to prevent injuries in workplace
Insole maker Superfeet announced that it partnered with workplace injury prevention solutions provider Work Right NW (North West) to offer insoles as part of Work Right’s injury prevention program. The new partnership is meant to improve employee safety in the industrial workplace by providing workers access to the right insoles ...
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News briefs
Santa Cruz collaborates with Jägermeister
Source: Jägermeister Jägermeister x Santa Cruz Together with German liquor brand Jägermeister, US label Santa Cruz has launched a limited, three-piece skateboard and fashion capsule collection. The collaboration focuses on the revival of an iconic deck, the Kendall, which Jeff Kendall, skateboarding legend and current CEO/CMO at ...
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News briefs
Shareholders sue Nike
Nike, its President and CEO, John Donahoe, as well as its CFO, Matthew Friend, were sued in Oregon District Court by the Pembroke Pines City Pension Fund for Firefighters and Police Officers for misleading their investors by concealing Nike’s problems with Nike Direct and its DTC strategy. The company’s results ...
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News briefs
Sher cooperates with Italian luge athlete
Source: Sher Andrea Vötter Sher, an Italian sportswear brand for women inspired by cyclists, has entered into a partnership with Andrea Vötter, one of the best female luge athletes in the world. The young Italian athlete has already achieved considerable success with two overall World Cup victories, ...
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Article
Altor buys Renewcell and starts Circulose
Swedish textile recycling company Renewcell, founded by innovators from Stockholm’s KTH Royal Institute of Technology in 2012, has been looking for a new owner to safeguard and advance its patented process to produce Circulose pulp from 100 percent textile waste ever since it filed for bankruptcy in February 2024. The ...
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Article
Unisport opens first store in Germany
Unisport, an e-tailer for soccer equipment with a solid social media presence, has opened its first physical store in Germany at Neuhauser Straße 5 in Munich’s city center. Unisport has been operating a successful e-commerce platform in Germany since 2016. “We are delighted to be able to offer our German ...
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Article
New management at Premier Padel
Premier Padel’s owner, Qatar Sports Investments (QSI), has modified the league’s management. The changes were announced to some 200 players at the BNL Italy Major, which ran from June 15 to 23 in Rome. QSI has made David Serrahima, Managing Director of the sports marketing agency Octogon, the league’s General ...
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Article
LA28 announces updated master plan for Olympic and Paralympic venues
The Organizing Committee of the Olympic and Paralympic Games LA28 has revised and published the master plan for the venues. Almost all disciplines will take place in the greater Los Angeles area – with the exception of the canoe and softball competitions, which will be held in Oklahoma City. Overview ...
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Article
Intersport, Decathlon largest clothing retailers in France
Over the past 24 years, the sporting goods chains Intersport and Decathlon have become the leading retailers of clothing in France, overtaking hypermarkets, which used to control a combined 20 percent of the clothing market in 2000, according to the study Référenseigne Fashion carried out by Kantar, a group of ...
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Article
Taiwan’s fitness equipment giant Dyaco opens e-bike factory
Around two years ago, Taiwanese fitness equipment provider Dyaco International Inc. took over the bicycle factory of ODM and OEM manufacturer Iuvo in Dajia. In doing so, the company invested in its own young e-bike business, including the newly created e-bike brand Cikada. Because the Iuvo factory was located on ...
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Short stops
Short Stops Week 26, 2024
RETAIL +++ Reebok opened a new shop at the NQS Shopping Centre in Bogota, Colombia, the third door part of the brand’s expansion plan in the country’s capital +++ Japanese fashion brand Onitsuka Tiger, founded by Asics in 1949, has expanded its retail presence in India and opened its eleventh ...
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Article
Rip Curl showing positive DTC growth in northern hemisphere
Rip Curl, despite a “challenging consumer environment,” has generated positive year-over-year, single-digit sales growth in the direct-to-consumer channel in Europe and the US ahead of the peak weeks during the summer season. The brand’s wholesale customers, meanwhile, continue to reduce their inventory levels. Parent KMD Brands said Rip Curl’s global ...
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News briefs
Pro pádel gains an association for coaches
The Professional Padel Players Coaches Association is making its debut at Premier Padel’s BNL Italy Major, running from June 15 to 23 in Rome. It has gathered 80 members so far, along with a president, Francisco Javier “Pozanco” Sánchez, a vice president, Jorge Bellmont, and a secretary, Ángel González. Its ...
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News briefs
Vans celebrates skateboarding in Paris’ Sacré-Coeur
Vans has set up a skateable installation and a stage at the foot of the Sacré-Coeur Basilica in Montmartre in collaboration with Los Angeles-based creative agency Playlab Inc. and California Skateparks. The brand is hosting a live skate demonstration and performances on June 21, which marks the annual Fête de ...
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News briefs
Gymshark launches “We Do Gym” marketing platform
British athletic apparel retailer Gymshark has launched a new brand platform, dubbed “We Do Gym,” which is meant to reiterate its position as a gym brand first - not an athleisure or sports brand, the company explained. The We Do Gym webpage clearly states: “We’re not good at everything, we’re ...
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News briefs
Intersport Spain announces Rafael Barbé as new commercial director
Two months after the departure of its Director General, Ángel Solores, Intersport Spain has appointed Rafael Barbé as its new Commercial Director, Modaes.com has reported. Barbé has 29 years of experience in management consulting, with roles at A.T. Kearney and Accenture, among others. Ever since Solores’ departure, Maite García, President ...
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News briefs
Decathlon UK makes £2m loss, invests £10m in restructuring measures
Decathlon UK reported a 5 percent drop in sales and a 2.5 percent sales decline on a same-store basis in 2023. The British arm of the French-based retailer experienced a full-year loss of £2 million (€2.37m) after investing £10 million (€11.8m) in transformation initiatives. The results were also affected by ...
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News briefs
Adidas partners with the UK Golf Federation
The UK Golf Federation has announced Adidas as its newest corporate partner. Effective Jan. 1, 2025, this new collaboration will give the UK Golf Federation members enhanced membership benefits and Adidas access to a broader audience of golfers across the UK. The UK Golf Federation is a not-for-profit organization with ...