Technology insights for the sporting goods industry
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News briefsSportsshoes.com celebrates 150,000 app downloads
Sportsshoes.com’s app, launched in August 2024, has been downloaded 150,000 times. The retailer has a turnover of £90 million (€107.7m), with expansion plans to enhance the online retail experience for customers. The app also serves as a platform for customer engagement and to support the wider athlete community. In the ...
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News briefsSmart glasses market expected to grow to 17 million units by 2029, research finds
Units sold jumped by 210 percent yearly to over 2 million in 2024.
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ArticleWellness to ‘Healthness’: Technogym’s latest concept
Technogym’s founder and CEO, Nerio Alessandri, announced at the most recent edition of the Wellness Congress.
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News briefsBurton Snowboards and Leica collab on a camera
The brands have produced an exclusive special edition of the instant camera.
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News briefsFabletics aims to elevate its supply chain with new tech solution
The active lifestyle brand aims to evolve its end-to-end planning, allocation and replenishment with Blue Yonder, a solution from the supply chain and retail expert company Plantensive.
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ArticleGoPro reports another loss, cuts costs by 30%
Facing revenue declines and delayed product launches, GoPro slashes costs and refocuses on growth to regain profitability by 2026.
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News briefsMizuno USA suffers data breach
Mizuno Corp. has announced that in the fall of 2024, the company was subjected to a hacker attack.
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News briefsDawn of the e-secretary
One of the big players in AI is testing an internet-surfing agent.
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ArticleProvisions of the EU’s AI Act to hit in February
Passed last year, the 144-page law divides AI into four categories and bans the first.
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News briefsStrava and Apple Fitness+ start to collaborate
Two of the biggest companies in tech and fitness join together for the first time.
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News briefsDeltatre appoints new Head of Sports for the Americas
Broadcast and streaming company Deltatre has appointed Charlie Mitchell as Head of Sports for the Americas, reinforcing its commitment to the U.S. sports market.
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ArticleAdidas releases its first physical shoe out the metaverse
A version of the Ultraboost 5 has roots in an app that gamifies exercise.
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ArticleNew partnership promotes transparency in tracing plastics recycling
A recycling advisory firm and blockchain platform are enhancing transparency and accountability in plastic recycling with a credible data system.
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News briefsGoPro to reduce workforce by 26%
The reduction is part of an updated restructuring plan, GoPro has announced.
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News briefsBauer Hockey teams up with Atobi
After partnerships with clients like Nike, Asics and Intersport, Danish company Atobi has partnered with hockey brand Bauer to boost wholesale business and strengthen the Bauer community.
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News briefsPatrice Evra launches new app for amateur football players
The new app, called PLAYER, is designed to help young footballers take control of their career
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ArticleMeta introduces Orion augmented reality glasses
Orion is the company’s first true AR glasses that combine the digital and physical worlds for seamless, real-time interaction with rich virtual content.
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News briefsPuma strikes new deal with Google
The German brand is using generative AI for localization.
