Technology insights for the sporting goods industry – Page 8
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News briefs
Asics releases USDC-only, NFT-linked running shoe
Pre-orders are almost closed – they’re running on Nov. 4-9 – for the Asics running shoe designed “to get the Web3 community moving” and for sale only in exchange for the digital currency known as USDC. USDC (U.S. Dollar Coin) is a digital currency of the so-called ...
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Article
Daring to think de-growth in the textile industry
Over-consumption can’t go on, but does de-growth have to equal financial losses in the textile industry? Charles Ross explores alternatives.
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News briefs
Umbro enters the digital-collectibles game
Umbro is launching a limited line of digital collectibles: ten virtual kits that draw from the brand’s back catalog. The so-called Nations’ Collection consists of standalone collections for England and Brazil and fusion shirts inspired by designs for France, Germany, Mexico, Spain and the U.S. The kits were developed by ...
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News briefs
Decathlon Italy introduces app for staff with Down syndrome
Decathlon Italy has presented My Personal Training, an app specially designed for the members of its staff affected by Down syndrome. The app has been developed in partnership with AIPD (Associazione Italiana Persone Down) and AGPD (Associazione Genitori e Persone con Sindrome di Down). Decathlon has been collaborating with these ...
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News briefs
FIFA to launch a metaverse
With the World Cup set to begin in Qatar, FIFA has signed a multi-year deal with Roblox to set up a metaverse with videos, games, in-game events, social spaces, rewards, virtual collectibles and collector competitions. Our readers might remember the Roblox company’s virtual environment and platform for multi-player video games ...
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News briefs
Alibaba’s Tmall Luxury Pavilion enhances metaverse experience
Tmall Luxury Pavilion, the Alibaba luxury shopping platform, introduced a so-called Meta Pass and hosted an augmented reality fashion show in Shanghai. As Alibaba reported, Luxury executives tried on AR glasses, held a virtual item (such as a digital luxury bag), and placed it in a gift box. When they ...
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News briefs
Danish start-up Kollektiv raises €1.5 million in pre-seed funding
Kollektiv, a training app co-founded by Danish Olympic triathlete Helle Frederiksen and her husband Ben Powell-Frederiksen, has raised €1.5 million in pre-seed funding. The round was co-led by Copenhagen-based Ugly Duckling Ventures and VF Ventures, with participation from former BBC media executive Kerstin Mogull. Founded in 2020, Kollektiv is building ...
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News briefs
Equip App raises CHF 5 million to revolutionize access to sports
Geneva-based private equity firm The New Frontiers (TNF) led the 5 million Swiss francs funding round for Equip, a self-service rental app founded in 2021 that promises to fundamentally change the way sports are played at the local level. Equip was born in Switzerland in 2021 out of a desire ...
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Article
Volumental announces 86% increase in revenue
Volumental, a Sweden-based global platform offering 3D foot scanners, announced that it has seen an 85 percent increase in revenue this year and scans half a million consumers’ feet per month. With poor fit being the most common reason for shoe returns, stores that have implemented Volumental’s foot scanning technology ...
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News briefs
United Sports Brands chooses Nogin to optimize e-commerce performance
California-based United Sports Brands (USB) has agreed to a multi-brand Commerce-as-a-Service (CaaS) deal with Nogin, also based in California. CaaS is a cloud-based approach that allows brands and merchants to handle e-commerce while avoiding having to purchase, implement and manage the underlying infrastructure. As part of a three-year agreement, USB ...
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Article
GoPro Q1 revenues driven by subscriptions, EMEA and APAC
Action camera maker GoPro is approaching two million subscribers after the total grew 65 percent (or 754,000 subs year-over-year) in Q2 to reach 1.91 million. The company’s subscription and service segment revenues rose 70 percent to $20.1 million for the period ended June 30, while hardware sales declined 1.1 percent ...
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News briefs
Adidas supplier NTX closes $200 million funding round
The textile technology company NTX, based in Singapore and Shanghai, has completed the funding of nearly $200 million in a C2 financing round led by Centurium Capital, with additional contributions from existing shareholder NRL Capital. Index Capital served as the exclusive financial advisor. According to a company release, the funding ...
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News briefs
Stravito partners with KnowledgeHound to centralize survey data in one platform
Swedish software provider Stravito, a platform aimed at democratizing access to market research data, has announced a partnership with KnowledgeHound, a U.S.-based survey analytics platform, to offer fully centralized insights management. Companies subscribing to both platforms and taking advantage of this new integration can now access all of their survey ...
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News briefs
Nautilus’ JRNY members surpass 360,000, number continues to grow
Source: Nautilus JRNY Nautilus, Inc., provided an update on the growth of JRNY®, the company’s personalized connected fitness platform. As of June 30, 2022, JRNY membership exceeded 360,000, the company said, representing growth of approximately 13 percent in the seasonally slower quarter ended June 30. As a ...
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News briefs
Vista’s Foresight Sports becomes Callaway Golf’s official partner for launch monitor technology
Callaway has launched a long-term plan to integrate the technology of Foresight Sports – a Vista Outdoor company – into its global brand network, including Topgolf and Toptracer. As a result, Foresight Sports, the leading developer of professional tee monitors, has become an official partner of Callaway Golf and the ...
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News briefs
Asics releases new version of its digital service to predict foot growth
Asics has announced the release of the newest version of “Asics Stepnote,” its digital children’s feet growth forecasting service. The latest version, with added features, has been available since July 8. Asics Stepnote was first launched in December 2021 and has since reached more than 13,000 registered users in the ...
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News briefs
Adidas’ official World Cup match ball features connected ball technology
Adidas’ Official Match Ball of the FIFA World Cup™ 2022 (“Al Rihla“) will feature new technology that provides match officials with unprecedented data and information to make faster and more accurate decisions. As a result, Al Rihla will provide video match officials with accurate data in real-time. Combined with player ...
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News briefs
Puma partners with mobile linking specialist Branch on first global e-com app
Puma and Branch, an omnichannel mobile linking and mobile measurement platform, have partnered to successfully launch and grow Puma’s first global e-commerce app. The rollout began in June with the launch of the Puma app in India (SGI Europe reported). The companies are working together to drive fans and consumers ...
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News briefs
Everlast launches mobile fitness app for assisted home boxing workouts
New York-based boxing specialist Everlast is aiming for the home fitness community with the launch of Everlast Fitness, the only platform exclusively dedicated to boxing to date. Users have access to HIIT, cardio, core, plyometrics, strength and boxing workouts within the platform. These can be done with or without equipment ...
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C-Suite Interview
Jeff Chen, CEO of NetVirta: “It’s about turning millions of dollars into cost savings”
In the current online and in-store technology race to help consumers get a better fit and simultaneously assist retailers in lowering their return costs from their customers’ ill-fitting online orders, Boston-based NetVirta thinks it has a leg, and an arm, up other rivals in the space. Pun intended.