Consumer insights from the sporting goods industry – Page 14
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News briefs
Vietnam woes penalize Yue Yuen and other producers
Yue Yuen’s revenues were down by 24 percent to $541.5 million year-on-year in September, with decreases of 22 percent in manufacturing and 25 percent at retail. Total revenues were still up by 6 percent to $6.44 billion for the first nine months of this year. The company relies on Vietnam ...
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Article
New Ipsos/WEF study on exercising in 29 countries
A study by Ipsos and the World Economic Forum shows that people in 29 countries spend on average 6.1 hours per week on exercise or sports. Rates are hardly uniform within the cohort, however. The least active people appear to be Brazilians, spending three hours per day, whereas the ...
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Article
Industry stocks fell by 8.3% in Q3
The stock market valuation of the sporting goods sector fell by 8.3 percent on average between June 30 and Sept. 30 of this year, after rising by 10.9 percent during the first quarter and by 25.6 percent during the second quarter. In contrast with previous quarters, the sector performed less ...
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Article
Promising tennis sales in Europe for H1 2021
According to Sports Marketing Surveys (SMS), sales of tennis racquets and strings for the first half of this year rose in all eight of Europe’s major tennis markets: Austria, France, Germany, Italy, the Netherlands, Spain, Switzerland and the U.K. Year-on-year growth in volume (45.3%) outpaced growth in value (40.7%), with ...
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News briefs
China’s manufacturing tempo is slowing down
China’s Purchasing Managers’ Index (PMI) shrank in September for the first time since February 2020, when the coronavirus pandemic first hit the country. Power shortages and new, sporadic Covid-19 outbreaks are being blamed for the reversal, raising the likelihood of new supply chain problems. Economists are predicting a further slowdown ...
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Analysis
Market Analysis: The sports apparel market
This is an exclusive, yearly statistic only available for subscribers of SGI Europe. It includes revenue and market share development of the major global sports apparel brands including breakdown by region.
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News briefs
Driven by DTC and online, Norway’s sporting goods market grew by 16.5% in 2020
While exceeding 10 percent, the growth in Norway’s sporting goods industry from 2019 to this past January was too low – or so says Trond Evald Hansen of the Norwegian Sports Industry Association. Hansen’s calculations are more comprehensive than those compiled by various organizations in some other countries, as they ...
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Analysis
Market Analysis: The athletic footwear market
This is an exclusive, yearly statistic only available for subscribers of SGI Europe. It includes revenue and market share development of the major global athletic footwear brands including breakdown by region.
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News briefs
Big audience for this summer’s UEFA championship
This year’s delayed edition of the UEFA 2020 European Championship attracted a cumulative global audience of 5.2 billion people and generated more than 7.5 million social media views and interactions. Big increases were scored in India, China and the U.S. The final of the football tournament, where Italy beat England, ...
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News briefs
Olympics spurred the demand for some sporting goods in Kazakhstan
Sales of some sporting goods jumped in Kazakhstan during the past few months, which was likely associated with the Tokyo Olympics. Market research conducted by Delovoy Kazakhstan showed that the demand jumped in every segment where Kazakh athletes were competing. This year Kazakhstan for the first time performed in rock ...
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News briefs
Wilberries sees big boom in online sales of sporting goods in Russia
Wildberries, the largest online retailer in Russia, reported an 85 percent increase in sales of sporting goods over the internet between the beginning of May and mid-August. In particular, the demand for electric scooters doubled. Electric bicycles were also among the bestsellers. Sales of all kinds of bicycles climbed by ...
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Analysis
Market Analysis: The sports equipment market
This is an exclusive, yearly statistic only available for subscribers of SGI Europe. It includes revenue and market share development of the major global sports equipment brands including breakdown by region.
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Article
7 out of 10 Austrians are physically active, outdoor sports most popular
As part of a representative study conducted by the digital market and research institute Marketagent.com, the retail chain Hervis Sports researched the athletic habits of Austrians and wanted to know whether and what impact Covid-19 has had on their sports behavior. Hervis is one of the largest specialist sports ...
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News briefs
GfK sees U.K. consumer confidence at pre-pandemic level in August
According to their latest consumer survey of around 2,000 citizens, market analysts at GfK see the U.K. Consumer Confidence Index at pre-pandemic levels of -8 in August, against a backdrop of cooling headline inflation and rising house prices. Expectations regarding personal financial situations over the next 12 months continue, and ...
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News briefs
CAGR of 2% for the canoeing and kayaking market, driven by North America
The global canoeing and kayaking equipment market is expected to grow by $105.37 million during the 2021-2025 period, according to new market research by Technavio. This would represent a compound annual growth rate (CAGR) of nearly 2 percent during the forecast period, with North America likely to generate 41 percent ...
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Article
Global participation in tennis is on the rise
The International Tennis Federation (ITF) has just released the “ITF Global Tennis Report 2021,” which shows a positive outlook for tennis compared to the 2019 report, despite the challenges of the Covid-19 pandemic. The 2021 report indicates that there are now more than 87.2 million players in the 41 nations ...
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News briefs
Physical activity helps kids to prevent the long-term effects of heavy digital media use on their weight
Obesity, which is partly connected with the time spent using digital media, typically in sedentary mode, has exponentially increased among young people in recent decades. A heavy use of digital media during childhood is associated with a risk of being overweight at a later stage, as shown through a new ...
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News briefs
Connected gym equipment market to see 27% CAGR through 2025
The global connected gym equipment market is expected to register a compound annual growth rate (CAGR) of nearly 27 percent during 2021-2025, marking an incremental growth of $11.12 billion during the period, according to a new report by Technavio. The market is fragmented and the degree of fragmentation is expected ...
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Article
Small Q2 drop in an expanded Norwegian market
After registering a jump of 24.97 percent in the first quarter, due especially to very good weather conditions, the major sporting goods retail chains booked a drop of 3.93 percent in the second quarter as compared to the same period of last year, due in part to store closures. Many ...
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News briefs
India’s sports apparel market to grow by 16% over the next five years
A recent market research report has valued the Indian sports apparel market at $498.68 million in 2020, and predicts that it will grow by 16.06 percent by 2026. The report, titled “Indian Sports Apparel Market 2021,” has been released by Dublin-based ResearchAndMarkets. The growth will be primarily driven by increasing ...