All Product articles – Page 8
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ArticleAdidas and Les Mills launch ‘Move, Earn & Swap Points’ initiative
Adidas has unveiled a new initiative, ‘Move, Earn & Swap Points,’ in collaboration with Les Mills, aimed at uniting fitness enthusiasts worldwide. This offering integrates the AdiClub and Les Mills+ communities, providing members with the opportunity to earn rewards while pursuing their fitness goals. Members of Les Mills+ can now ...
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News briefsReal Madrid and Y-3 unveil travel collection collaboration
Continuing their partnership, Y-3 and Real Madrid have unveiled a new travel collection for 2022. This collaboration, following Real Madrid’s 120th-anniversary celebration with a special kit, presents a seven-piece ensemble curated by Yohji Yamamoto. The collection, drawing inspiration from the monochromatic aesthetics shared by both brands, features a range of ...
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ArticleProgress in ski boot recycling; call for collaboration
Source: Dalbello Dalbello LIFE ReSkiBoot Italian ski boot brand Dalbello celebrated the conclusion of its EU-funded LIFE ReSkiBoot project this February. The stated aim of this LIFE project was to produce and market 1,000 high-quality, competitive ski boots made from around 90 percent recycled secondary raw materials. ...
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ArticleDPS skis come with ‘Will and Testament’ warranty
Salt Lake City, Utah-based ski maker DPS is so confident its skis provide a legacy that they now come with a legally binding will and testament so you can pass them onto your heirs. The “Live For It – The DPS Will and Testament” campaign created by TDA Boulder, a ...
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News briefsUmbro celebrates centenary with new collection and campaign
British sports brand Umbro has launched a new campaign that celebrates the brand’s origins in Manchester, as well as a Centenary Collection for spring/summer 2024. The collection, which takes inspiration from the brand’s design history and multi-sports roots, combines heritage elements with trend-led graphics and silhouettes. Special emphasis is given ...
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News briefsDecathlon and Hologenix partner for second product launch
Decathlon and Hologenix, a California-based textile innovator, are teaming up on an activewear set that uses infrared technology to support performance and recovery. This product launch marks the first fully commercialized integration of Hologenix’s Celliant infrared technology with Repreve Recycled Polyester technology. Celliant’s technology converts body heat into infrared energy, ...
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News briefsPuma loses patent case over Avanti shoe design
Puma has suffered a setback in a patent dispute over a sports shoe associated with Rihanna, according to a press release from the Court of Justice of the European Union. The case revolves around the Avanti trainer design, which Puma’s Dutch wholesaler, Handelsmaatschappij J. Van Hilst (HJVH), sought to patent ...
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News briefsGymshark launches athleisure line with Selfridges
Gymshark has launched a premium athleisure line, dubbed “Everywear,” with Selfridges, its first-ever wholesale partner. Everywhere is located in Gymshark retail spaces on levels 3 and 1 at Selfridges Oxford Street in London, Selfridges Trafford in Manchester, and online. The range will be sold exclusively in Selfridges until early-mid April.
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News briefsBen Sherman launches inaugural golf apparel range
Source: Ben Sherman British heritage menswear brand Ben Sherman is entering the golf apparel market with its first golf-focused collection. The company has also announced the signing of American pro golfer and PGA Tour player Denny McCarthy as its first tour ambassador. The new golf apparel ...
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News briefsLululemon releases collection by and for women, for 6-day ultramarathon
Lululemon introduces new products developed for female athletes, co-created by 10 female athletes from the brand’s global ambassador collective. The 36 new products ensure they meet the demands of the brand’s own first-of-its-kind ultramarathon for women, titled Further, which begins March 6, just ahead of International Women’s Day. Designed to ...
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News briefsOn launches tennis apparel and shoe line with Roger Federer
On, the high-performance sportswear brand unveils two significant additions to its product lineup: a tennis apparel line and “The Roger Clubhouse Pro footwear,” a collaboration with former pro tennis player Roger Federer, who has been a stakeholder in the Swiss company since 2019. The brand officially celebrated its entry into ...
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News briefsDeckers reveals new sneaker brand
Ahnu, a brand new division of Deckers Brands, entered the market with the launch of its debut capsule, featuring the Sequence 1 sneaker. Ahnu’s goal is to create timeless designs for all-day wear, and it wants to appeal to individuals who embrace an active lifestyle. Dave Powers, President and CEO ...
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News briefsHohenstein develops specific sports bra test method
Hohenstein, a German provider of textile testing and a founding member of Oeko-Tex, announced the development of a new test method that is said to scientifically measure the support level of sports bras, an advancement from “previously subjective claim,” the company said. The new method creates reproducible, independent results without ...
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News briefsPuma celebrates inspiring women with Shapeluxe collection
Puma has introduced a new training collection to celebrate women who defy expectations, dubbed Shapeluxe. The collection features high performance pieces that are said to seamlessly move with the wearer thanks to Lycra Adaptiv materials. The Shapeluxe collection comprises low support and medium support bras, seamless tights (high waist fit, ...
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ArticleJ.Lindeberg steps into golf shoe market
Golf, a sport steeped in tradition with roots tracing back to the 1800’s, has always upheld strict standards, particularly when it comes to attire. However, a significant shift in golf fashion occurred around the year 2000, leaving an enduring impact on the sport’s sartorial landscape. Leading the charge was the ...
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News briefsReebok expands into eyewear market
Authentic Brands Group announced a new collaboration with eyewear manufacturer and distributor Mondottica Group for Reebok. Under the partnership, Mondottica will handle the design, production and distribution of Reebok-branded eyewear and sunglass products for all ages. “Through our partnership with Mondottica Group, we’re expanding the Reebok brand into the realm ...
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News briefsAsics drops new Metaspeed models
Asics has launched two new models in the flagship Metaspeed series called the Metaspeed Sky Paris and the Metaspeed Edge Paris. The shoes combine Asics’ top technologies to “support runners who want to feel and perform at their best when chasing down new personal bests,“ the brand ...
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News briefsAdidas launches global Yeezy inventory rollout
Today, Adidas initiates the next phase of its Yeezy inventory release, unveiling a selection of existing products set to hit the market in stages over the forthcoming weeks on a global scale. In accordance with its earlier announcement in 2024, Adidas is set to unveil its remaining Yeezy inventory, featuring ...
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News briefsLululemon and Samsara Eco introduce enzymatically recycled nylon product
Source: Lululemon Lululemon’s Swiftly top Lululemon and Samsara Eco, an Australian environmental technology start-up, have debuted what they claim is the world’s first enzymatically recycled nylon 6,6 product. Lululemon has created samples of its Swiftly Tech Long-Sleeve Top using recycled nylon 6,6 made with Samsara Eco’s technology. ...
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ArticleSalomon launches third gen of Index recyclable running shoe
Source: Salomon Index.03 The Index.03, the third generation of the fully recyclable running shoe, will be available this spring and, according to Salomon, offers more comfort, performance and style at a more affordable price. The Index.03, which at just 249 grams is 14 grams lighter than its ...
