OutDoor by ISPO is back: With countless innovations from the outdoor industry and around 300 brands on more than 30,000 square meters. The most important event of the European outdoor industry will take place uniquely at the MOC Event and Ordercenter München. In this article, you’ll get an overview of the highlights, and we’ll tell you why OutDoor by ISPO will be your business event of the summer.
OutDoor by ISPO is the most important industry meeting of the year - at the perfect time. Use June 12 to 14 to meet your partners and colleagues and get a comprehensive market overview. Please find here our seven reasons why we recommend your attendance.
1. Because the most important outdoor brands exhibit here
Do you want to know what the new collection of Maloja, Schöffel or Rab looks like, why Ortovox is so successful, and how Dometic intends to conquer the outdoor world or Lowe Alpine a new customer segment? Then you’ve come to the right place at OutDoor by ISPO. But of course, also if you want to meet one of the other brands, such as Fjällräven, Merrell, Meindl, LaSportiva, Petzl or Edelrid.
2. Because here you meet the whole outdoor community in person
Video calls are quite efficient, but let’s be honest, when was the last time you laughed boisterously, did business and had a nice cold drink at the same time? Could be that it was at a trade show, right? Anyway, OutDoor by ISPO is the best opportunity to do just that.
In addition to your own network, you will, of course, find all the necessary contacts of the co-organizer European Outdoor Group at OutDoor by ISPO. In addition, for example, the Portuguese community with many textile specialists, the Scandinavian Outdoor Group with countless strong brands such as Fjällräven, Nordisk, Halti or Icebug and the French Outdoor Sports Valley with brands such as Millet will be present at their own exhibition areas.
3. Because here you get the perfect market overview
So many brands in one location – that makes it easy for you to get a good market overview in a short time. At the same time, the ISPO Award exhibition helps you discover highlights from the latest product ranges. The Scandinavian Outdoor Group will also present the winners of its awards. Both in the four halls, in the atriums, showrooms, and open spaces, products to take in your hands and try out will be in focus.
Already curious? Then get an overview of our first award winners this year here. A second jury meeting will take place shortly before the trade fair, and you will, of course, get to see the products awarded there at OutDoor by ISPO.
4. Because you are invited
Invited? How? Surely you have partners in your network who work for the exhibiting brands? Then do not hesitate, talk to them directly about Connect by ISPO. With this tool, exhibitors have the opportunity to invite all partners and colleagues to OutDoor by ISPO for free.
5. Because the conference program addresses the really important issues for the future
How does regenerative value creation succeed? How does sustainable management succeed? These are the central topics that are driving our entire industry. At the OutDoor by ISPO Conference, the program also revolves around these questions. This year, the Sustainability Hub is themed “Traceability and Transparency.” There will be daily guided tours here. Running fans can register for the Runner’s World Run & Trail Summit, and the Adventure Tourism Conference is all about the growing market of adventure travel.
6. Because we know that the best deals are made at the bar
And therefore, we have also scheduled three parties. On Sunday, the party sponsored by Keen, Rab / Low Alpine and Vaude will take place in the outdoor area in front of the Drivers Club. ”Invitation only” applies here. Parallel there will be the ATTA Adventure Connect hosted by the Adventure Travel Trade Association in the MOC Conference Room K1B. On Monday, it’s simply a matter of being quick: The official OutDoor party sponsored by Dometic – the biggest outdoor party in the industry – is open to all party lovers. Tickets are available in the ISPO Ticketshop.
7. Because the rest of the “outdoor crew” is also there
Numerous people from the outdoor industry are really looking forward to the event, like Chantal Caron, Head of Assortment Buying Assortment & Purchase Manager Globetrotter Ausrüstung. She says: ”After the long period of digital encounters with our brand partners, we look forward to direct and personal exchanges.” Or Pieter de Bodt. The Group Buying Manager at Yonderland is hoping for ”one or the other aha-experience in the innovations that are presented.” He is convinced that ”trade shows remain an essential tool for connecting with the industry. Messe München has taken an important step in the right direction by adjusting the dates for OutDoor by ISPO and ISPO Munich.” So, once again: If you are not already an exhibitor, block your calendar, plan your travel and come to the MOC Event and Ordercenter Munich from June 12 to 14.
